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The importance of story for entrepreneurs in the new business paradigm.


As entrepreneurs, it can be easy to get caught up in the latest tactics and platforms for growing our businesses. We may feel pressure to be everywhere and do everything, but in the midst of all the noise, it can be hard to stand out and truly connect with our audience.


That's why the heart-centered approach to entrepreneurship is so powerful.

It's about stepping out from behind the curtain and being true to ourselves in our businesses.

It's about using the platforms and tactics that align with our values and passions, rather than trying to fit into a mold that doesn't feel authentic.


For example, not every entrepreneur wants or should be on Facebook or Tik-Tok. Some may find more success on YouTube, Pinterest, LinkedIn, or even in-person networking events.

The key is to find what works for you and your business, and to use it to tell your unique story.

And this is where the power of storytelling comes in. In the new business paradigm, storytelling is more important than ever. It's not just about promoting our products or services, it's about building strong bonds with our clients and customers by sharing the heart and soul of our work.


For example, if you're a graphic designer, you can share the process and inspiration behind a project you worked on. If you're a coach, you can share a story of a client's transformation. By sharing these stories, we create a deeper connection with our audience, and they can see the impact of our work in a more tangible way.


In conclusion, being a heart-centered entrepreneur means being true to ourselves in our business. It means using the platforms and tactics that align with our values and passions, and sharing our unique stories to build strong bonds with our clients. In a new business paradigm, storytelling is an essential tool for entrepreneurs to stand out and connect with their audience.





Purple Door Entrepreneur


P.S. As an entrepreneur utilizing the heart-centered business approach in this new business paradigm, it's crucial to remember the power of storytelling. Your story is what sets you apart and connects you with your audience on a deeper level. Incorporating storytelling into all aspects of your business, such as emails, marketing materials, class materials, flyers, newsletters, and blog posts, will enhance your message and leave a lasting impression on your customers. Remember, there are no limits to where you can use your story, so let it shine and make an impact in every aspect of your business.


P.S.S. If you're ready to take your entrepreneurial journey to the next level and align your business with the heart-centered principles of the new business paradigm, don't miss this opportunity to work with Kathryn. As an expert in heart-centered coaching for the new business paradigm, she can guide you on the path to success in this rapidly evolving business landscape. There are a limited number of calls allotted per month, so don't wait! Click the link now to schedule your one-on-one call with Kathryn and start making progress towards your entrepreneurial dreams today.





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